Designing The Peacock at Owler Bar – A Sneak Peek
If you missed the news, Longbow Venues has acquired The Peacock at Owler Bar.
Today, in collaboration with award-winning design and build specialists, Concorde BGW, a £350,000 refurbishment is underway ready for opening on Wednesday, December 11th.
But what can you expect in terms of the new look and the new identity?
Mood Boards
We LOVE a mood board at Longbow Venues because we love interior design.
In fact, our managing director, Rob Hattersley, turned to interior design to cope during the Covid lockdowns.
He did much of the original interior design of our first venue, The Maynard before Concorde BGW carried on his vision at The George, The Ashford Arms and now, The Peacock at Owler Bar.
Rob works closely with the Concorde BGW team to think about the furnishings, textures, colours and materials that will bring each venue to life and tell a story within every space.
Collecting images of chosen items into one mood board like this allows everyone to understand the design brief.
As you can see, very nature-inspired and natural shades of green are coupled with rich teal hues – synonymous with the beautiful, iridescent colours of the peacock bird.
Natural dark wood and luxurious textiles like velvet bring a rich and warm vibe to the table.
Black framed mirrors and black framed doors bring that modern elegance to the spaces and the floral patterns are featured in a variety of ways.
Of course, these exact designs may not feature in the final venue but the mood board gives everyone a visual of the vision.
The Branding
The mood boards also help to create the visual identity in terms of the branding.
Concorde BGW have taken our ideas, our words, our mood boards, our menus, our company ethos and our vision. They let it creatively percolate and translate everything we convey into the right colours, fonts, logos and brand stories.
They really are geniuses in the way they listen, create and present back exactly what we see in our mind’s eye.
In collaboration with Concorde BGW, we’ve created a new look and new branding for The Peacock at Owler Bar which retains a sense of heritage but breathes in new life, all while in keeping with our other Longbow Venues.
The idea is that although each of our venues is run on the same operational framework and managed by Longbow Venues (with the same values, standards, operating procedures and ethos), each venue has its own identity and a clearly defined personality, look and feel.
That’s why menus are different at each venue.
That’s why the interiors are carefully and thoughtfully designed to maintain that premium feel all our venues are famous for.
However, it’s so important to us that each venue has a specific and unique character that helps each individual venue stand out in their local area.
The Online Presence
Over the next few weeks, while refurbishments take place, we are working behind the scenes on our new website for The Peacock at Owler Bar.
Our social media channels have been created and we’d love for you to give us a follow and keep up to date with everything as we reopen.
Follow The Peacock at Owler Bar on Instagram
The Menus
If you haven’t eaten at The Maynard, The George or The Ashford Arms before and you’re heading to The Peacock at Owler Bar when we reopen, you are in for a treat!
We are obsessed with supporting local farmers, producers and artisan suppliers. Our food is fresh and from your doorstep, meaning the flavours are fresh are unrivalled.
All our menus are developed by our group executive chef, Adrian Gagea who trained under Raymond Blanc.
Adrian and his talented team are culinary obsessives but know what hits the spot with our diners.
We do great, premium dishes, fuss-free, super tasty and sourced locally.
From legendary Sunday lunches to special evening meals, snacks and food to fuel a pit stop after a long walk.
We want everyone to feel welcome, no matter the occasion. Our menus reflect that.
Take a look at our menus;
We’re taking bookings right now for tables from December 11th. Click here to book.
When we reopen The Peacock at Owler Bar we’ll be in the festive period so you can choose the main menu or our special festive menu. Afternoon tea is also one of our specialities but requires 24-hour advanced booking.
Please note, the driving force and ethos behind Longbow Venues is ‘People over profits, always’. Therefore, we do not open on Christmas Day to allow our staff the chance to make memories with their families.
Follow the journey as we reimagine The Peacock at Owler Bar by visiting https://peacockowlerbar.com
